Teaching Institution Pricing Guidelines
Teaching Institutions price their courses to induce other colleges and universities to purchase them for their students. Teaching Institution prices are never viewed by students. Because the purchasers of courses are not students, the perception that higher prices mean higher quality is less germane here.
Lower Teaching Institution prices allow Home Institutions to price their courses competitively, increasing the likelihood that a student will choose the Teaching Institution’s course over other options.
To maximize enrollments, Teaching Institutions should price their courses to attract Home Institutions to purchase them for their students. Lower prices make it easier for Home Institutions to share in the revenue of the courses and to attract more of their own students to take them. Lower prices also make it easier for Home Institutions to share in the revenue of courses and to use them under fixed block tuition within semesters.
Accordingly, CC recommends a market competitive price of $200 a credit hour.
Home Institution Pricing Guidelines
Home Institutions should price their courses to be competitive with other available options. Existing articulation agreements have made it very easy for students to take courses at lower-priced community colleges.